Thank you for your interest in our automotive research study.

Sift Research is an independent, third-party research organization commissioned by a major automotive manufacturer to collect consumer insight data. Automotive manufacturers regularly conduct research with vehicle owners to help guide future vehicle development. Your feedback represents the voices of thousands of other owners, so your opinions are valuable and will be used to help build the next generation of vehicles.

The entirety of the in-person research study in Irvine consists of an approximately 2-hour survey. You would evaluate several display vehicles, telling us what you like and dislike about each vehicle. One of our interviewers will guide you through the survey asking you questions and recording your responses.

We are looking for a specific type of consumer to participate so we need to ask some questions to see if you match our profile. If you do match our profile and qualify to participate in the in-person survey, you will be emailed the main survey link separately.

This qualifying survey should take 5-10 minutes to complete.

Please note the following:

There is no compensation for completing this qualifying survey; this is only to determine if you are eligible for the in-person vehicle evaluation in Irvine. Not all will qualify so we thank you in advance for your time.